Introducing Basket Dating

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For many, Valentine’s Day feels like a retailer event awash with the same offers, targeted at the same people: couples. Tesco are talking to everyone this year, showing how the supermarket can help both people in relationships, who want bright ideas for being genuinely romantic, as well as the 51% of the nation who are single and ready to find their match.
The ad was rewarded with Adweek’s Ad of the Day and Editor’s Pick of the Week by Creativity Online, and received over 12M views on Facebook. 

UK’s first promoted Twitter Moment

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We created the first Twitter promoted Moment in the UK with our #FeelGoodCookbook. The cookbook is designed to inspire people across the country with recipes, and provide helpful tips for breakfast, lunch, and dinner. Like any cookbook, it has a cover, chapters and recipes — and is a powerful example of the creative potential that exists within this product.

To date our Twitter Moment is still one of the best global case studies used by Twitter HQ. Read more about it here.