On 7th February 2007 we launched the first ever motion picture videowall advert in Europe for Microsoft. At a speed of 65mph the hundreds of screens inside the Heathrow Express tunnel turn into a motion picture.

Graeme Hay, Commercial Manager at Heathrow Express, explains: “Heathrow Express has always been an innovative media owner and we are constantly looking for ways to allow commercial access to our hard to reach business traveller audience. It is a triumph for this technology to be adopted by a global brand such as Microsoft.”

Sam Viollet, Microsoft Ltd Advertising Manager, said: “At Microsoft we are always looking for new, innovative and exciting ways to connect to our customers. The Heathrow Express ‘videowall’ ticked all the boxes and is particularly relevant for the software we are advertising. We are therefore very excited to be their launch partner.”